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Knowledge is power and today’s knowledge comes in the form of data. Luckily, if you own an e-commerce store, you have the ability to tap into your customer’s minds and truly understand them by analyzing their user behavior. But why should a consumer want to be ‘big-brothered’? Well, it’s ultimately to their benefit. By analyzing…

Continue Reading The Ultimate Guide to Shopify Google Analytics Installation & Analysis

Today, shoppers’ tendency to buy things has changed to exploring product facts online and then buying offline. Since shoppers grow to be convenient combining in store, catalogue and…

Continue Reading Concept of E-Retailing

Guidance on the types of crimes a retail business may be at risk of, strategies for deterring crime and sources of help and advice for preventing retail crime…

Continue Reading Protect your retail business from crime